Fort Lauderdale

The City of Forth Lauderdale Official Government site. Through the cooperative efforts of residents, businesses and local government, Fort Lauderdale has evolved into a City that offers the best of both worlds - an attractive business environment and an outstanding quality of life. The Forth Lauderdale partnered with IPWebMedia to unify their visual brand narrative, and messaging through content and strategy.







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A Site Designed for Storytelling

This stage, the stage of discovering and researching, determines how the subsequent steps will look like. The most important task at this point is to get the clear understanding of your future website purposes, the main goals you wish to get, and the target audience you want to attract to your site. Such kind of a website development questionnaire helps to develop the best strategy for further.

amnesty international

Compatible On All Devices

Adaptive design first identifies the device loading the page, then generates and serves a version of the page designed for that kind of device. This requires a lot of careful set up and includes an additional server back-and-forth call to identify the device, so it’s slower than most options. This responsive format development is even more important because Google takes "the mobile devices compatibility" into account, as one of the variables to rank sites in searches. So, those who do not adhere to a responsive design are clearly harmed. The final result, after this partnership between Fort Lauderdale, Florida and IPWebMedia, is a website where it is easier and more appealing to browse, with better usability, and with more potential to grow among its target audience.

amnesty international mobile


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